Content Audit Services

Content audit services deliver the same analysis our content audit guide teaches you to do yourself. An analyst runs it against your actual site. Every page gets a keep, update, consolidate, or remove decision instead of just a list of flagged issues.

What's Included

Full content inventory — every indexed page catalogued with word count and traffic pulled from Search Console. A full site crawl confirms what's actually live.

Quality scoring — each page scored against thinness, duplication (internal and cross-domain), and topical relevance to your core business.

Competitive gap analysis — topics your competitors rank for that you have no content covering. Each gap is ranked by opportunity size.

Action plan — a prioritised list marking every page as keep-as-is, update (with what to change), consolidate (with the merge target), or remove. The order follows expected traffic impact.

When to Hire This Out

Sites with more than a few hundred pages usually benefit most because manual review at that scale takes days a small team doesn't have. Sites planning a redesign or CMS migration benefit from an audit beforehand — migrating thin or duplicate content just carries the problem to the new platform. Sites with a traffic plateau despite regular publishing often have a content-quality problem an audit surfaces quickly.

Pricing

FAQ

Do you write the replacement content too?

No. The audit covers diagnosis and a per-page action plan. Content writing is available as a separate engagement once the audit defines what needs writing.

How long does a content audit take?

Standard and Full Site packages deliver within 7 business days. Large Site engagements are scoped individually based on page count.

What CMS access do you need?

None required for the audit itself. Read-only Search Console and Analytics access lets us correlate content quality with actual performance data.